Global Makeup Base Market Size is Expected to reach USD 18.0 billion by 2025
24-sep-19 Rising awareness about physical appearance, coupled with increasing purchasing power in developing countries such as China, Brazil, and India, is fueling demand for makeup base over the world. In addition, rising female participation in the global workforce has been impacting the market growth positively. Over the past few years, importance of digital marketing has been growing significantly in this industry owing to influence of social media on consumers. Therefore, manufacturers of makeup base are emphasizing on digital marketing by collaborating with social media platforms and social influencers.
The foundation product segment dominated the global market in 2018, accounting for over 40.0% share of the total revenue. Wide range of shades available in liquid, cream, cake, and stick forms has been expanding the consumer base of the industry. Popularity of the cushion foundation has been increasing significantly over the world owing to its time saving and easy to use features. Key manufacturers including Amorepacific Corporation, L'Oreal S.A., and Christian Dior SE have included this product in their product portfolio.
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As of 2018, Asia Pacific held the largest share of 30.5%. Australia, China, Hong Kong, India, Japan, Malaysia, Singapore, and South Korea are the prominent markets of this region. Increasing number of middle-class consumers has fueled the demand for luxury beauty products including makeup base in Asia Pacific.
Major competitors in the industry for makeup base include L'Oreal S.A.; Shiseido Company; LVMH Moet Hennessy - Louis Vuitton SE; Coty Inc.; Estee Lauder Companies; Avon Products, Inc.; Amorepacific Corporation; Unilever; Chanel S.A; and Mary Kay Inc. Companies have been strategically expanding their business through activities such as mergers and acquisitions. For instance, in June 2017, Unilever acquired Hourglass, a luxury color cosmetics brand, in order to expand its product portfolio.
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Further key findings from the report suggest:
• In terms of product, foundation dominated the makeup base market in 2018, accounting for more than 40.0% share of the total revenue
• In terms of distribution channel, the offline segment held the largest share of over 75.0% in 2018. Online distribution channel is expected to expand at the fastest CAGR of 6.3% from 2019 to 2025
• Asia Pacific is expected to witness the fastest growth owing to increasing working women professionals and growing spending on personal grooming
• Shifting inclination towards natural cosmetics among millennial women is expected to prompt the industry participants to opt for the product innovation.
About Radiant Insights,Inc
Radiant Insights is a platform for companies looking to meet their market research and business intelligence requirements. We assist and facilitate organizations and individuals procure market research reports, helping them in the decision making process. We have a comprehensive collection of reports, covering over 40 key industries and a host of micro markets. In addition to over extensive database of reports, our experienced research coordinators also offer a host of ancillary services such as, research partnerships/ tie-ups and customized research solutions.
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Michelle Thoras
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The foundation product segment dominated the global market in 2018, accounting for over 40.0% share of the total revenue. Wide range of shades available in liquid, cream, cake, and stick forms has been expanding the consumer base of the industry. Popularity of the cushion foundation has been increasing significantly over the world owing to its time saving and easy to use features. Key manufacturers including Amorepacific Corporation, L'Oreal S.A., and Christian Dior SE have included this product in their product portfolio.
Read full blog @ https://www.radiantinsights.com/research/makeup-base-market
Major competitors in the industry for makeup base include L'Oreal S.A.; Shiseido Company; LVMH Moet Hennessy - Louis Vuitton SE; Coty Inc.; Estee Lauder Companies; Avon Products, Inc.; Amorepacific Corporation; Unilever; Chanel S.A; and Mary Kay Inc. Companies have been strategically expanding their business through activities such as mergers and acquisitions. For instance, in June 2017, Unilever acquired Hourglass, a luxury color cosmetics brand, in order to expand its product portfolio.
Access research repository of this report @ https://www.radiantinsights.com/research/makeup-base-market/request-sample
Further key findings from the report suggest:
• In terms of product, foundation dominated the makeup base market in 2018, accounting for more than 40.0% share of the total revenue
• In terms of distribution channel, the offline segment held the largest share of over 75.0% in 2018. Online distribution channel is expected to expand at the fastest CAGR of 6.3% from 2019 to 2025
• Asia Pacific is expected to witness the fastest growth owing to increasing working women professionals and growing spending on personal grooming
• Shifting inclination towards natural cosmetics among millennial women is expected to prompt the industry participants to opt for the product innovation.
About Radiant Insights,Inc
Radiant Insights is a platform for companies looking to meet their market research and business intelligence requirements. We assist and facilitate organizations and individuals procure market research reports, helping them in the decision making process. We have a comprehensive collection of reports, covering over 40 key industries and a host of micro markets. In addition to over extensive database of reports, our experienced research coordinators also offer a host of ancillary services such as, research partnerships/ tie-ups and customized research solutions.
Media Contact:
Michelle Thoras
201 Spear Street 1100,
Suite 3036, San Francisco,
CA 94105, United States
Tel: 1-415-349-0054
Toll Free: 1-888-928-9744
Mail: sales@radiantinsights.com
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