Global Face Wash And Cleanser Market Expected to Reach USD 33.3 billion by 2025

19-aug-19 The global face wash and cleanser market registering a CAGR of 6.0%, according to a new report. Increasing pollution levels and need for effective face cleaning products are expected to augment the growth of this market over the forecast period. In addition, rising cases of skin problems, such as acne, rash, and irritation, are driving the demand for organic and chemical-free products, which, in turn, will boost the growth further.

Rising awareness about the availability of innovative products is also expected to drive the demand in the years to come. On the basis of product type, the market is segmented into face wash and cleansers. The foam-based face wash segment is expected to witness the highest CAGR from 2019 to 2025. Supermarket & hypermarket was the largest distribution channel segment and is expected to maintain its leading position over the next few years.

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Increasing number of supermarkets & hypermarkets on account of rapid expansion of organized retail sectors in developing countries is expected to boost the segment growth. Some of the key companies in the global market are Unilever, The Procter & Gamble Company, L'Oreal S.A., The Himalaya Drug Company, Godrej Consumer Products Ltd., Shiseido Co., Ltd., Zydus Wellness, Estee Lauder Company Ltd., Johnson and Johnson Ltd., and The Proactiv Company LLC.

 Further key findings from the study suggest:

• Gel-based face wash and cleanser is expected to have the highest CAGR of 6.1% and 6.3% respectively over the next few years

• Cream-based face wash was the largest product segment in 2018 and accounted for more than 35% of the overall market share

• Supermarket & hypermarket distribution channel accounted for the largest revenue share of 36.10% in 2018

• Key manufacturers are focusing on product development, capacity expansion, and technological innovation for a greater face wash and cleanser market share

Table of Contents

Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR's Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research

Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Segmental Outlook
2.3. Competitive Insights

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Chapter 3. Facewash and Cleanser Market Variables, Trends & Scope
3.1. Market Introduction
3.2. Penetration & Growth Prospect Mapping
3.3. Industry Value Chain Analysis
3.3.1. Sales/Retail Channel Analysis
3.3.2. Profit Margin Analysis
3.4. Market Dynamics

Chapter 4. Consumer Behavior Analysis
4.1. Consumer Trends and Preferences
4.2. Factors Affecting Buying Decision
4.3. Consumer Product Adoption
4.4. Observations & Recommendations

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